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Pimpri, Pune

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It was the late 1990s when the idea of adventure and outdoor activities in India were rather unheard of, a group of friends, who were passionate about the outdoors, started this brand in a garage. Understanding the needs of different outdoor and adventure activities, it focused on creating sturdy, durable, reliable and functional products that can withstand the toughest of tough terrains. Today, it has more than 150 stores all over India. Step in any of the stores and lose yourself in the number of bags and trekking apparel that are promised to last a lifetime.

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