Welcome to the largest rewards platform that drives discovery leading to commerce for offline retailers and brands. We deliver actionable data insights and measurable ROI on marketing spends.

magicpin at a glance


$1Bn annual business

across 15 cities

27 mins +

avg user active time/day

300k +

transactions daily

55:45

male female ratio

1M stores

across 1,000 localities

18-35

age of core user base

Top 10

lifestyle apps

100mn +

retail transactions starting 2018

6 million+

Engaged users

Explore what we do


Awareness

Target your customer better

  • Create brand visibility among millions of users
  • Data driven customer targeting basis:
    • Demographics
    • Location
    • Past consumption patterns
    • Time of day

Engagement

Engage with the right TG

  • UGC Campaigns
    • Build brand recall through user generated content (UGC)
  • Offline meetups
    • magicpin's power influencers experience and amplify brands on social media.
  • Hyperlocal engagement
    • In-store & In-locality push notifications and Augmented reality create just in time engagement and commerce opportunity.

Commerce

Acquire new customers & induce repeats

  • Drive measurable offline sales for your brand with increasing ROI
  • Achieve high sales growth & customer retention

Consumer insights

Get access to consumer insights

  • Customer Preference
    • Know what brands your customers like the most
  • Customer profile
    • Get real-time customer profiling
  • Customer Transactions
    • Get transaction invoices of your customers
  • Potential Customers
    • Know your potential customer base and target them to boost your sales

Competitor insights

Get access to real time insights

  • Brand growth vs Category Growth
    • Compare your brand growth with category growth on real time basis.
  • Gaining and Losing customers
    • Know where are you gaining new customers and losing customers.
  • Repeat rate and Repeat Frequency
    • Know how many of your customers are repeating and their frequency.

magic that we created

Brand case studies


Launched new season collections with UGC campaigns and offline meetups

60% new customer acquisitions & 3x growth in sales driven by sharp targeting on prime inventory

8% of daily transactions driven by massive awareness and visibility to the right target segment

4x growth in transactions with 57% new customer acquisitions driven by sharp data insights around repeat customer behaviour

ROI of 3.8x on marketing spend by creating buzz on trending products cocreated by top celebrities

26x growth in sales by creating awareness of indigenous and international brands available at Iconic

79% sales driven towards the targeted 7 lower performing stores by geotargeting customers

12% of mamaeath’s daily transaction by making Mamaearth the go to brand for child and personal care

4% CTR with 3% conversion rates driven by moment marketing and hyper local targeting

15% of new customers acquisitions for Eat Fit driven by magicpin through voucher promotions and remarketing

12x increase in sales driven by sharp targeting focused on first time office goers

magicpin in spotlight


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Brand Testimonials


"The kind of data insights provided by the team is really helpful in understanding customer behaviour, competition & supply distribution. The ability of the platform to drive trials and get these customers to repeat using data insights is very powerful and refreshing. Would love to partner with them to build a long term loyalty programme."

Diageo

Digital Marketing Head

"magicpin is now driving 15%-20%of our new customer acquisitions. They have been able to scale up in a short span of time & we are now looking at diversifying this partnership into our other business segments (Cult.fit & Eat.fit OSR)"

Eat.fit

Growth Head

"magicpin offers awareness to engagement to sales to customer feedback - everything under 1 platform."

Flying Machine

Brand manager

"magicpin has lead to sales increase through online and offline campaigns.Their concept of offline meetups for magicians gave great visibility on magicpin and social media. We started with Noida and expanded to 12 stores in Delhi NCR and Jaipur and are keen to expand further in Banglore in the coming months."

Decathlon

Marketing Manager

"With the smartphone adoption, digital has become very important to McDonald's, and we believe that magicpin is clearly differentiated in this space by its social engagement driven by selfies... the repeat campaign is delivering results at very high ROI with 15 day repeats increasing from 10% to 33% and we would like to work together with magicpin in every city it expands to."

McDonald's

Karnataka Head

"magicpin drove trails of the Navratna hair oil through engagement and targeted marketing subsequently leading to sales uplift. The consumer data and supply/ distribution insights were extremely sharp leading to us solving the supply issue that drove 10x higher returns for the brand."

Emami

Brand Manager

"Magicpin's technology provides hyperlocal targeting and engagement thereby enabling footfalls to Lifestyle stores. It has been effective in driving customers to Lifestyle along with increasing repeat frequency and spends through their engagement and remarketing strategies. "

Lifestyle

Mr. Srinivas Rao, Senior Vice President - Marketing

"Magicpin is a unique platform that delivers ROI for every rupee of digital marketing spend. The technology for targeting and engagement that magicpin provides drives discovery and sales for Lifestyle as well as provides actionable audience insights to further improve the conversions of customers"

Lifestyle

Meer Irfan Ali, General Manager - Digital Marketing

"Magicpin's technology provides hyper local targeting and engagement to drive footfalls to Fabindia stores. It has been significantly effective in driving new customers to Fabindia, and with engagement and remarketing drives up repeat frequency and spends as well. The relationship has been fruitful so far."

FabIndia

Head, Digital Marketing & Social Advocacy

"magicpin has been effective in driving new footfalls to our World of Titan and Fastrack Stores. It has helped us in creating tremendous awareness for our stores resulting in repeat purchases."

World of Titan

Head Retail (Watches & Wearables) - Ajay Dwivedi

"They conceptualized brilliant campaigns giving us an ROI of 2.8X and customer repeat rate of 33.8%! The precise targeting and campaign strategies resulted in impeccable results for all four brands. Magicpin definitely has exceptional capability of strategizing and delivery!"

USPL

Digital Marketing Manager (USPL World) - Divnay Bhutra

"Really innovative strategy for sales & engagement activities, that has resulted in a strong repeat rate and a growth rate of 5x in just 6 months! Absolutely recommend!"

Mamaearth

VP Growth - Abhishek Gupta

"With the smartphone adoption, digital has become very important to McDonald's, and we believe that magicpin is clearly differentiated in this space by its social engagement driven by selfies... the repeat campaign is delivering results at very high ROI with 15 day repeats increasing from 10% to 33% and we would like to work together with magicpin in every city it expands to."

McDonald's

Marketing Manager, McDonald’s

"The kind of data insights provided by the team is really helpful in understanding customer behaviour, competition & supply distribution. The ability of the platform to drive trials and get these customers to repeat using data insights is very powerful and refreshing. Would love to partner with them to build a long term loyalty programme."

Diageo

Digital Marketing Head

magicpin drove trails of the Navratna hair oil through engagement and targeted marketing subsequently leading to sales uplift. The consumer data and supply/ distribution insights were extremely sharp leading to us solving the supply issue that drove 10x higher returns for the brand."

Emami

Brand Manager

"Magicpin's technology provides hyper local targeting and engagement to drive footfalls to Fabindia stores. It has been significantly effective in driving new customers to Fabindia, and with engagement and remarketing drives up repeat frequency and spends as well. The relationship has been fruitful so far."

FabIndia

Head, Digital Marketing & Social Advocacy - Gauri Awasthi

"magicpin is now driving 15%-20%of our new customer acquisitions. They have been able to scale up in a short span of time & we are now looking at diversifying this partnership into our other business segments (Cult.fit & Eat.fit OSR)"

Eat.fit

Growth Head

"magicpin offers awareness to engagement to sales to customer feedback - everything under 1 platform."

Flying Machine

Brand manager

""magicpin has lead to sales increase through online and offline campaigns.Their concept of offline meetups for magicians gave great visibility on magicpin and social media. We started with Noida and expanded to 12 stores in Delhi NCR and Jaipur and are keen to expand further in Banglore in the coming months.""

Decathlon

Marketing Manager

“Have never seen such a successful integration of online promotion and offline sales in the retail industry so far. magicpin didn’t only give us the tremendous business jump, but also enlightened us with rich audience insights. It’s good to partner with a platform that drives both engagement and ROI hand-in-hand.”

Lifestyle

Meer Irfan Ali, Head - Digital Marketing for eCommerce, Stores, Brands & Categories, Lifestyle International Pvt Ltd

"Magicpin is a unique platform that delivers ROI for every rupee of digital marketing spend. The technology for targeting and engagement that magicpin provides drives discovery and sales for Lifestyle as well as provides actionable audience insights to further improve the conversions of customers."

Lifestyle

Meer Irfan Ali, General Manager - Digital Marketing

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