Welcome to the largest rewards platform that drives discovery leading to commerce for offline retailers and brands. We deliver actionable data insights and measurable ROI on marketing spends.

magicpin at a glance


$500mn business

across 15 cities

27 mins +

avg user active time/day

150million +

user reach through fb

55:45

male female ratio

1M stores

across 1,000 localities

18-35

age of core user base

Top 10

lifestyle apps

3.5 Cr

cumulative transactions

5million +

Engaged users

Explore what we do


Awareness

Target your customer better

  • Create brand visibility among millions of users
  • Data driven customer targeting basis:
    • Demographics
    • Location
    • Past consumption patterns
    • Time of day

Engagement

Engage with the right TG

  • UGC Campaigns
    • Build brand recall through user generated content (UGC)
  • Offline meetups
    • magicpin's power influencers experience and amplify brands on social media.
  • Hyperlocal engagement
    • In-store & In-locality push notifications and Augmented reality create just in time engagement and commerce opportunity.

Commerce

Acquire new customers & induce repeats

  • Drive measurable offline sales for your brand with increasing ROI
  • Achieve high sales growth & customer retention

Insights

Get access to real time insights

  • Competitive market analysis
    • Market shares & repeat rates across competitors along with other important market insights
  • Customer Insights
    • Real time customer profiling & customer feedbacks
  • Supply & Distribution Insights
    • Availability of products across offline stores in comparison to competitors

magic that we created

Brand case studies


Successful rollout across South & West with sales upto 22x, recently launched co-branded loyalty card

Targeted marketing and consistent user engagement led to 2.7X increase in ROI over 3 successive campaigns

Special promotions during weekend sales clubbed with sharp targeting spiked up sales by 4.2x

Voucher promotions & constant re-marketing led magicpin to contribute to 15% of overall new customer acquisitions

Segmented marketing to users above legal drinking age led to 26x increase in no. of units sold for Black Dog & 11.7x increase for Smirnoff

magicpin in spotlight


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Brand Testimonials


"The kind of data insights provided by the team is really helpful in understanding customer behaviour, competition & supply distribution. The ability of the platform to drive trials and get these customers to repeat using data insights is very powerful and refreshing. Would love to partner with them to build a long term loyalty programme."

Diageo

Digital Marketing Head

"magicpin is now driving 15%-20%of our new customer acquisitions. They have been able to scale up in a short span of time & we are now looking at diversifying this partnership into our other business segments (Cult.fit & Eat.fit OSR)"

Eat.fit

Growth Head

"magicpin offers awareness to engagement to sales to customer feedback - everything under 1 platform."

Flying Machine

Brand manager

"magicpin has lead to sales increase through online and offline campaigns.Their concept of offline meetups for magicians gave great visibility on magicpin and social media. We started with Noida and expanded to 12 stores in Delhi NCR and Jaipur and are keen to expand further in Banglore in the coming months."

Decathlon

Marketing Manager

"With the smartphone adoption, digital has become very important to McDonald's, and we believe that magicpin is clearly differentiated in this space by its social engagement driven by selfies... the repeat campaign is delivering results at very high ROI with 15 day repeats increasing from 10% to 33% and we would like to work together with magicpin in every city it expands to."

McDonald's

Karnataka Head

"magicpin drove trails of the Navratna hair oil through engagement and targeted marketing subsequently leading to sales uplift. The consumer data and supply/ distribution insights were extremely sharp leading to us solving the supply issue that drove 10x higher returns for the brand."

Emami

Brand Manager

"Magicpin's technology provides hyperlocal targeting and engagement thereby enabling footfalls to Lifestyle stores. It has been effective in driving customers to Lifestyle along with increasing repeat frequency and spends through their engagement and remarketing strategies. "

Lifestyle

Mr. Srinivas Rao, Senior Vice President - Marketing

"Magicpin is a unique platform that delivers ROI for every rupee of digital marketing spend. The technology for targeting and engagement that magicpin provides drives discovery and sales for Lifestyle as well as provides actionable audience insights to further improve the conversions of customers"

Lifestyle

Meer Irfan Ali, General Manager - Digital Marketing

"Magicpin's technology provides hyper local targeting and engagement to drive footfalls to Fabindia stores. It has been significantly effective in driving new customers to Fabindia, and with engagement and remarketing drives up repeat frequency and spends as well. The relationship has been fruitful so far."

FabIndia

Head, Digital Marketing & Social Advocacy

"With the smartphone adoption, digital has become very important to McDonald's, and we believe that magicpin is clearly differentiated in this space by its social engagement driven by selfies... the repeat campaign is delivering results at very high ROI with 15 day repeats increasing from 10% to 33% and we would like to work together with magicpin in every city it expands to."

McDonald's

Marketing Manager, McDonald’s

"The kind of data insights provided by the team is really helpful in understanding customer behaviour, competition & supply distribution. The ability of the platform to drive trials and get these customers to repeat using data insights is very powerful and refreshing. Would love to partner with them to build a long term loyalty programme."

Diageo

Digital Marketing Head

magicpin drove trails of the Navratna hair oil through engagement and targeted marketing subsequently leading to sales uplift. The consumer data and supply/ distribution insights were extremely sharp leading to us solving the supply issue that drove 10x higher returns for the brand."

Emami

Brand Manager

"Magicpin's technology provides hyper local targeting and engagement to drive footfalls to Fabindia stores. It has been significantly effective in driving new customers to Fabindia, and with engagement and remarketing drives up repeat frequency and spends as well. The relationship has been fruitful so far."

FabIndia

Head, Digital Marketing & Social Advocacy - Gauri Awasthi

"magicpin is now driving 15%-20%of our new customer acquisitions. They have been able to scale up in a short span of time & we are now looking at diversifying this partnership into our other business segments (Cult.fit & Eat.fit OSR)"

Eat.fit

Growth Head

"magicpin offers awareness to engagement to sales to customer feedback - everything under 1 platform."

Flying Machine

Brand manager

""magicpin has lead to sales increase through online and offline campaigns.Their concept of offline meetups for magicians gave great visibility on magicpin and social media. We started with Noida and expanded to 12 stores in Delhi NCR and Jaipur and are keen to expand further in Banglore in the coming months.""

Decathlon

Marketing Manager

"Magicpin'stechnology provides hyperlocal targeting and engagement thereby enabling footfalls to Lifestyle stores. It has been effective in driving customers to Lifestyle along with increasing repeat frequency and spends through their engagement and remarketing strategies."

Lifestyle

Mr. Srinivas Rao, Senior Vice President - Marketing

"Magicpin is a unique platform that delivers ROI for every rupee of digital marketing spend. The technology for targeting and engagement that magicpin provides drives discovery and sales for Lifestyle as well as provides actionable audience insights to further improve the conversions of customers."

Lifestyle

Meer Irfan Ali, General Manager - Digital Marketing

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