Introducing DIESEL❤VES.

Envisioned by Creative Director @GlennMartens as a challenge to the industry standard of brand collaborations, DIESEL❤VES proposes a more purposeful approach to the cult of brand partnerships, applying collective creativity to the perennial problem of overproduction.

For each DIESEL❤VES collection, Diesel will put its unsold stock at the disposal of a joint creative team and invite a brand collaborator to do the same. The result is a limited-edition capsule made entirely from existing materials, a 50/50 between the two brands.

100% of Diesel’s profits of DIESEL❤VES will go to @UNHCR_italia, the @UnitedNations Refugee Agency via the @OTBFoundation, Diesel’s parent company’s philanthropic arm which is working with @UNHCR_italia on several projects in different parts of the world.
 
Learn more at the link in bio.
 
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