What I have always loved about United Colors of Benetton is the colors...sometimes bold, sometimes pastel, and always beautiful.

I have worn @benetton_india outfits for years and many still find pride of place in my wardrobe.

And so, it was especially delightful when The Word. Magazine hosted the launch of United Colors of Benetton's latest Spring - Summer 2024 collection, in Elante Mall, Chandigarh. @elante_mall_chandigarh

The new collection is just right for the versatile wardrobe, with building blocks of timeless classics teamed with fun colours and playful prints. The brand's heritage is referenced here, too, with icons like the collared shirt and cardigans with dandelions rubbing shoulders with equestrian, retro, and pop-inspired pieces.

The cherry on the icing was meeting the stylish faces of Chandigarh, each better dressed than the next, brimming with joy and energy. Much like United Colors Of Benetton’s creations, that have been designed for every personality and every mood.

#TheWord #Benetton #Chandigarh #BeBenetton #BenettonIndia