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For Merchants

8 Free Advertising Ideas To Promote Your Local Store

By Sonam Satija

Updated - Oct. 9, 2018 bookmark icon 3 min read

Strategizing your new business marketing plan? Check out these 8 Free Advertisement Ideas for local stores to boost their business overnight.

 

1. Email Marketing

Want to remind your customers that you exist but not spend a lot of money? Opt for email marketing to promote your business. One can use a basic mailbox for generic emails or websites like MailChimp if looking for a nicely designed email template. 

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2. Social Media To The Rescue

One thing that should definitely prioritize your checklist for free advertisement is getting one step ahead on social media. A Facebook and Instagram business account is a basic requirement in today's tech-savvy world. Even if your business is at an inception stage, being on Social Media always helps you connect with customers. It is also one of the easiest ways for customers to reach out to a brand.

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3. Build A Network

Build a network by attending events centered around the same idea or theme of your local store. Apart from that, be a part of conferences where you can meet leaders from the same business to know more about your growth and increase your connections, henceforth. 

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Also Read: Increase Engagement With These Top 8 Facebook Post Ideas Overnight


 

4. Start Your Own Website

For starters, you might not want to spend much so you can easily get a website made on one of those free domains. As a website can do wonders to get traffic and be known amongst the right audience. Get a free domain and later when you have enough funds then you can go for a well-designed website and get it customized accordingly. There are several domains which offer free websites and even trial packs to see if it works well for you or not.

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5. Guest Blogging

Connect with your friends who already run a website or a blog - talk to them and suggest them to publish a guest blog from your end. Write an article related to the best products sold in your store or about the uniqueness of your store and get it published as a guest blog. It's amazing how a single well-written blog catches the attention of many. Take help regarding the SEO and keywords to come out with a systematically well-targetted blog. Therefore, we always tend to encourage making a network which helps you grow along with your brand.

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Also Read: The Greatest Instagram Guide ever made for Restaurant Marketing


 

6. Blackboard Marketing

One of the easiest ways to market the old school way is definitely the blackboard marketing style. It's usually favorite amongst the restaurant owners but local stores can totally take this up. Get a blackboard and jot down the special discounts and exclusive products of your store and hang it around for the passing-by crowd so it catches people's attention in a single go.

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7. Connect With Bloggers 

This one is not exactly a free advertisement strategy but definitely, a low budget one as there's no harm in giving a few discounts or free merchandise here and there where it makes a difference. Barter Collaborations with bloggers are one of the easiest and most effective ways to promote one business. Influencer marketing plays are a very important role in today's marketing scenario. Getting in touch with bloggers and sending them a few products will surely get your make your product more eyeballs. 

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8. Word Of Mouth

There is nothing better than one customer boasting about your place to their friends and families. A customer with a happy experience is one of the best ways to market your brand. There is truly nothing greater than word of mouth when it comes to increasing the business. 

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For more such information related to business management, digital marketing & technology, visit - www.guestpostblogging.com.

 


Suggested Read: Running a Restaurant is a risky business! Here are the mistakes you shouldn't make


 

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